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Digital Marketing

Learn about the most important (and in-demand!) skills you'll need as a modern digital marketer. Join our Digital Marketing short course this to get an insight into some of the most up-to-date marketing processes & tools.
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Digital Marketing Short Course

Course Fee
Next Starting Date
Days
Timings
Duration
AED 3000 excluding VAT
26 March 2023
Sun
10AM - 5PM
4 weeks

OVERVIEW

This course consists of the most used channels to promote brands and businesses in the region including Social Media, SEO, Google Ads and Email Marketing. Tactical and sophisticated techniques are used with the help of analytical sources to help drive awareness, leads and conversions. Having the capability to deliver to your customer’s needs, in the right place at the right time is absolutely vital to achieve your goals and grow. The most up to date marketing processes and tools will be covered in this course to drive actionable results and marketing growth for businesses.

Anyone who’s interested to learn the ins and outs of Digital Marketing
  • Facebook Business Manager
  • Google Ads
  • Shopify
DIGITAL MARKETING
  • Introduction to digital marketing
  • Everything about digital marketing from SEM, PCC, & SEO
  • Google Search & Display Ads
  • Email marketing
  • Digital marketing strategy & terms  
  • Google Analytics 
  • Digital marketing tools
SOCIAL MEDIA
  • Introduction to Social Media
  • Social media strategy
  • Content Marketing
  • Tools/App for Social media
  • Facebook Business Manager 
  • Instagram Features Demo
  • Social media tools/app/software
E-COMMERCE DEVELOPMENT
  • Recap of Digital and Social media session and Q&A session.
  • How to use Digital Marketing for E-commerce
  • Introduction to e-Commerce website
  • How to use Social media marketing for E-commerce 
  • Types of Website
  • Basic about Domain & Hosting
  • Using Shopify to launch Basic e-commerce website

Available On-CampuS and LIVE Online
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SAE boasts world-class facilities and collaborative spaces geared towards the creative media industries, as well as flexible remote learning options. Why not check SAE out for yourself and book a campus tour? When you book a campus tour, you are given an opportunity to speak to an SAE Course Advisor. They can address your needs and help answer your questions. We look forward to welcoming you!

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