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Personal Branding

Whether you’re looking for an investor, more sales, a better job or to upgrade your career, personal branding is more important than ever.

Join our personal branding short course and grow an authentic, differentiated and compelling personal brand that SELLS.
Stefania Brunori

Course Fee
Next Starting Date
Days
Timings
Duration
AED 1250 excluding VAT
19 Nov 2022
Saturday
10AM - 3PM
2 weeks
AED 1250 excluding VAT
28 Jan 2023
Saturday
10AM - 3PM
2 weeks

OVERVIEW

Whether you’re looking for an investor, more sales, a better job or to upgrade your career, personal branding is more important than ever. Applicable to Entrepreneurs, Solopreneurs or Career oriented Individuals, the market is more competitive than ever and we need to learn how to stand out. How powerful is your personal brand amongst your competitors? Do you know how to leverage it to increase the value of your business and attract new business deals? Discover what to do – and what not to do – so you can grow an authentic, differentiated and compelling personal brand that SELLS.
  • 17 years and above
  • Applicable to Entrepreneurs, Solopreneurs or Career-oriented & creative individuals

Day 1

  • Introduction

Why is Personal Branding so important for business (either as entrepreneurs or as employees)

Elements of a personal brand and 5 steps process to build a strong one

  • Hands on (lessons + practical assignments)

Brand Assessment: discover how strong is your current personal brand
– Brand Audit
– Self values
– Brand Value proposition

Explore: develop your unique positioning in the market
– Competitors landscape
– Competitive advantage
– Market positioning

Style
– Brand assets
– Public speaking
– Online communications

Day 2

Build

– Goals Setting and KPIs for your Personal Brand
– Segmentation and Marketing Personas

Launch
– Content plan : the ‘8 W’ model
– 3 months 360 marketing campaign, online and offline

Available On-Campus

 

Get the practical steps to create your brand with on site exercises and one
on one session

  • 3 months implementation plan to get you started immediately

  • Differentiate yourself from peers and competitors

  • Attract and engage decision-makers

  • How to use Social Media to build your brand

  • Tools and tips to grow your brand in only 10 minutes per day

  • 1 hour FREE one on one session with Stefania during the next month after the course

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